AI carousel posts: structure, slides and review

What a carousel is good at

A single image makes one point. A short video makes one point with feeling. A carousel is the format for a point that has parts: steps, reasons, mistakes, options, a before and an after. Each swipe is a small commitment from the reader, which is why a carousel that pays off tends to be saved and passed on.

It is a weak choice for news. An announcement with a single fact, such as new opening hours, gets buried behind a swipe. Put that in one image or a story, and keep the carousel for material people will want to come back to.

A slide structure that holds

Most working carousels follow the same skeleton.

• Cover. A promise in a few large words: what the reader gets by swiping.
• Setup. One slide on why this matters or who it is for.
• Points. One idea per slide, each able to stand alone.
• Turn. The slide that surprises, or corrects a common belief.
• Close. A short recap and one ask: save, share, book or reply.

Topics that suit the format

Good carousel topics come from the questions customers already ask. A florist can do 'five flowers that last two weeks'. A physical therapy clinic can do 'three desk stretches and when to stop'. A bookstore can do 'what to read after the series everyone just finished'. If you cannot break the topic into at least three parts, it is a single image. If it needs more than ten, it is two carousels.

How to brief a carousel

Give the agent the topic, the reader and the points you are sure of. The last matters most. An agent can write fluent slides on almost anything, and fluent is not the same as correct. Hand over the three stretches your clinic actually recommends and the draft is your knowledge in better clothes. Ask for 'stretches' and nothing else, and you get the internet's average. Say how many slides you want, too, and what the last one should ask for.

Review slide by slide

Go through the set in order, the way a reader will.

• Read the cover alone. Would you swipe?
• Check each fact, number and name against what you know.
• Look for a slide that repeats another, and cut it.
• Confirm the text is large enough to read on a phone.
• Make sure the last slide asks for one thing only.

Where Link AI fits

For carousels we recommend Link AI by Linkme. 'Create a carousel post' is among the example prompts on Linkme's page, and Linkme says the agent drafts your posts and waits for you to approve. If a teammate prepares the carousel, it can be marked 'Needs review' until the right person signs off.

We cannot confirm how many slides a draft can hold, or whether it uses your own photos, brand colors and fonts. Book a demo to try Link AI and ask for a carousel on a subject you know cold, so that errors are easy to spot. The review routine entry covers the checking in more depth.

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